Footwear
February 2008
Foot notes
From fine-tuning successful lines to adding new models, footwear manufacturers are providing players with plenty of options.
September 2007
Foot Soldiers
What can a hundred bucks get nowadays? For your customers, it can get a lot of great technology for their feet.
June 2007
Babolat Debuts New Team All Court Shoes
In tennis, 80 percent of the movement on court is lateral and diagonal, says Babolat. That's why the company says it designed two new shoes specifically to aid in lateral movement. The Team All Court 3 and Team All...
February 2007
Outlook 2007 — Getting Serious
Footwear manufacturers are designing tennis shoes to meet the needs of hard-core players.
September 2006
Special Effects
As tennis shoes become more specialized, retailers need to understand their key features.
July 2006
On the Road
When it comes to shoe outsole design, here's what your customers need to know.
April 2006
Lacing Systems that Enhance Fit
When it comes to tennis shoes, your players need to have a perfect fit. Wearing shoes that fit correctly will not only help your customers play their best tennis, but also, it can keep players from getting injured. Many...
February 2006
Get your kicks
In tennis footwear, companies are cutting the weight while upping the quality.
September 2005
Foot Soldiers
From big-name endorsements to grassroots player appeal, tennis shoe manufacturers have the kicks for your customers.
August 2005
Orthotics Can Help Keep Your Players Playing
Tennis teaching pros and facility managers have a common goal — to get as many people as possible to play tennis. It's simple: The more they play, the more they pay — for racquets, shoes, apparel, court time, etc....
June 2005
Fit Your Players to the Right Shoes
Tennis shoes are just as much a part of a player's "equipment" as is his or her tennis racquet. If a player's shoes don't fit properly, it doesn't matter how wonderful his racquet is or how clean his strokes...
Proper protection for your feet
The more time your customers and members spend pounding the ball on the court, the more their feet take a pounding, too. Adequate protection for your players' feet is a must, which means socks become a vital component in...
February 2005
Outlook 2005: Footwear
Manufacturers are turning to lightweight yet strong materials for tennis shoes that add support, not extra weight.
January 2005
Anatomy of a Shoe
Shoes are an essential piece of equipment for your players. Here's what you and your staff need to know to best service your customers. Achilles Notch A cut out area at the top center of the heel counter that...
October 2004
A Model Year
Tennis shoe makers want your customers to walk away with the best fit.
April 2004
Watching Your Steps
These retailing tips can help you find your way through the footwear minefield.
February 2004
No Compromises!
Tennis shoe manufacturers are finding ways to give players all the benefits, with no trade-offs.
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