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Adding Another Stringing Location

This tip works well for professional stringers working from a shop or from their home. You can increase your business by offering convenient drop-off and pick-up at multiple locations. To add a location, develop a partnership with an established business to receive and return racquets to customers. I set up an agreement like this with a dry cleaner across the street from the local tennis courts. I put a sign in their window and gave them a supply of service requests listing prices and strings available. They have even seen several of the stringing customers turn into laundry customers.

Customers drop their racquets at the cleaners. I pick them up, restring them and return them to the cleaners. Customers pick them up, pay for them, and I collect from the cleaners, less a transaction fee established in mutual agreement.

Customer feedback does take some additional effort. I follow up with e-mail and personal contact whenever I can to make sure I get and provide feedback on my string jobs.

Forten Tour Bag to:

Dan McManus, Auburn, WA

From the June 2005 issue
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