Customizing Kids’ Racquets
Kids love to be different, and they can be if you customize their racquets with stencils. The kids can come up with their own ideas, or you can show them simple designs. (A good source of designs is the clip art that comes with many computer programs.) You can use a stiff piece of cardboard, like the back of a legal pad, to trace the design, then cut out a stencil with a razor knife. Keep the stencil on file for the next time the customer comes in. Some designs can even be done free hand, if you have a steady hand.
You can promote this free service by making a poster with examples of designs that you already have. Offer a free racquet tune-up for the best new design.
The idea is to create excitement with your customers and set you apart from the competition.
5 sets of Wilson Stamina 17 to:
Steve DeGrenier, CS, Sarasota, FL
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